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CEO of Kwanalu on the importance of a united sector

“Never in the history of South Africa has the role of organised agriculture come to such a point of departure; our strength lies in our membership base and it is the duty of every single member to ensure his/ her neighbour is a member of Kwanalu and contributes to this unity of purpose in agriculture,” says Sandy La Marque, CEO of Kwanalu.

“Agriculture cannot go ahead in a justifiable manner without an organised body like Kwanalu representing the best interests of farmers and managing negativity and false news in the sector. Kwanalu’s strong membership base, its water-tight constitution and accountable mandates are all what sets us apart from other organisations, whose interests are not solely invested in the development of the sector and whose core members are not made up of farmers and rural members, but rather of unconcerned parties with other (often political) agendas. Once agriculture has “lost its place” around Government’s table, it will not be easy to get it back and if so, it will be on some other organisation’s conditions, not ours,” warns Sandy.

She goes on to say, “Without a body like Kwanalu, farmers and the entire agricultural sector, cannot make meaningful inputs at Government level, rather leaving laws, amendments to the Constitution etc to other organisations who do not have the best interests of all farmers as a mandate”.

Sandy explains that Kwanalu’s role is crucial; with its strength, the future stability of the sector and effectiveness at Government level, lying in the membership base and the organised structures that form part of organised agriculture; farmers and landowner associations, commodities, Kwanalu and Agri SA.

“Kwanalu has always adopted very clear principals; namely to be a) well-informed with a solid legal foundation and an economically and factually sound foundation, b) to project, at all times, a professional image which is modern and progressive, c) has integrity, is credible, relevant and integrated, d) is socially and morally responsible and compliant. These principles are focused on each specific sector which makes up agriculture in KZN, all together ensuring an effective and affective collective bargaining power on behalf of members. Kwanalu is forward-thinking, proactive, well-informed and professional in our inputs and as such we are recognised as being a strong provincial leader in the sector,” says Sandy.